Медии и комуникации на 21. век
ВЕЛИКОТЪРНОВСКИ УНИВЕРСИТЕТ "СВ. СВ. КИРИЛ И МЕТОДИЙ" - УНИВЕРСИТЕТСКО ИЗДАТЕЛСТВО

Местните фестивали през погледа на медиите


Автори:
Светлана Христова-Влади Българска академия на науките (БАН), София

Страници: 21-30
DOI: https://doi.org/10.54664/TJXP8749

Резюме:


This study is based on а media content analysis encompassing the period 1 January – 31 December 2021 within the framework of the scientific project “Local Festivals: A Resource of Local Communities for Coping with Crises.” A total of 77 publications were scrutinized for study purposes. Media cover local festivals in the following thematic areas: (1) informative and descriptive (incl. festive activities, local history, programme poster); (2) the impact of holidays on local communities: economic benefits, social cohesion, building trust; (3) change in the organization and conduct of local holidays under the COVID-19 measures; (4) participation of celebrities during local holidays and access to diverse forms of art and entertainment; and (5) international presence in local festivals.


Ключови думи:

local holidays; local festivals; content analysis.

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155 изтегляния от 19.12.2023 г.