Development of the Bulgarian and European Economies – Challenges and Opportunities
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Development of the Bulgarian and European Economies – Challenges and Opportunities
(2022) Vol
6
Issue
1
Article 11
Cooperation in Terms of Marketing and Managemeng in Relation to Medium-Sized Companies in Veliko Tarnovo Region
Authors:
Tsanko
Stefanov
St. Cyril and St. Methodius University of Veliko Tarnovo
Pages:
83
-
86
Abstract:
The article presents a study of marketing and management activities that companies cooperate in. Based on the obtained results, an analysis is performed and conclusions are formulated on the considered issues. The subject of the research are the cooperative activities in marketing and management area, and the object are the medium-sized companies in Veliko Tarnovo region. The main goal is to reveal the specifics of cooperation in the field of researched business activities.
Keywords:
marketing, management, cooperation, medium-sized companies, VelikoTarnovo region.
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