Onomastics and Naming

Authors:

Pages: 160-174
DOI: https://doi.org/10.54664/CEWH4401

Abstract:

The text discusses the theme Onomastics and/or Naming in the context of new technologies during the 21st century: information and communication, Marketing and Brand technologies, and sets the question if it is appropriate to separate the Naming direction from the traditional Onomastics, in which case the name is constructed and it establishes a language world of constructed names according to the world of the constructed forms.

Keywords:

onomastics, naming, modern Bulgarian language, information and communication technologies

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