Development of the Bulgarian and European Economies – Challenges and Opportunities
“ST. CYRIL AND ST. METHODIUS” UNIVERSITY OF VELIKO TARNOVO - UNIVERSITY PRESS

Contemporary Aspects of the Strategic Planning


Authors:
Nedko Minchev St. Cyril and St. Methodius University of Veliko Tarnovo

Pages: 161-163

Abstract:

In the conditions of fierce competitive struggle and strong turbulence of the environment, the company management must concentrate its efforts on the choice of a long line of behavior and development, which to provide and support the internal organizational changes. Only in this way, organizations can respond timely to changes and competitive pressure and to build and sustain long-term competitive advantages. Until two or three decades ago organizations could operate successfully thanks to the good performance of their daily obligations and successful resolution of internal problems associated with improved efficiency and use of resources in their current activity. At the present stage, however, into day’s dynamic processes this alone is not enough, or if organizations rely only on this they would be doomed to failure in the development and in the competitive struggle.

Keywords:

strategy, strategic planning, strategic management.

Download


172 downloads since 27.2.2025 г.

Building and Validation of Data in Online Based Questionnaires in Tourism Field


Authors:
Antonia Lazarova European Higher School of Economics and Management

Pages: 183-189

Abstract:

The main objective of the scientific report is to present the possibilities for precise data building and validation of data from online based questionnaires in the tourism sector. They are used to create objective opportunities for exploring the perspectives for promoting of Bulgaria as a desirable and recognizable destination within not only summer and winter seasons.

Keywords:

data validation, online based questionnaires, tourism sector.

Download


227 downloads since 27.2.2025 г.
NA
  • © ST. CYRIL AND ST. METHODIUS UNIVERSITY OF VELIKO TARNOVO 2016 - 2026