Safe Tourism Through Certification: Good Practices in Leading Receptive Destinations
Authors:
Desislava
Varadzhakova
National Institute of Geophysics, Geodesy, and Geography – Bulgarian Academy of Sciences, Sofia
Pages:
49-
57
DOI: https://doi.org/10.54664/FGAL4387
Abstract:
The COVID-19 pandemic has led to many changes in people’s lives and has had a negative impact
on a number of economic sectors, including tourism. The new reality has also led to new specifics in tourist
demand. Building the image of safe destinations is imperative for the development of international tourism.
Therefore, the article examines the best practices in leading receptive destinations and in Bulgaria in terms
of the certification process to ensure safe tourism in the aftermath of the COVID-19 pandemic. Conclusions
are made about the advantages and disadvantages of the different approaches in the development and
implementation of safe travel certificates.
Keywords:
destination; safe tourism; label; certificate; COVID-19
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