Conceptual Framework for Overcoming Negative Attitudes Towards Domestic Leisure Tourism
Authors:
Desislava
Varadzhakova
National Institute of Geophysics, Geodesy, and Geography – Bulgarian Academy of Sciences, Sofia
Aleksandar
Naydenov
University of National and World Economy, Sofia, Bulgaria
Pages:
200-
210
DOI: https://doi.org/10.54664/CRIV1109
Abstract:
Domestic tourism is a sustainable alternative to international travel that reduces the dependence of the emitting markets. Its significance determines the importance of studying the negative attitudes toward it among the local population. Therefore, the main goal of the present paper is to develop a conceptual framework for overcoming these negatives, which can be used by both businesses and local and national authorities.
Keywords:
local tourism; behaviour; methodology; attitude; intentions.
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