Visual Studies
“ST. CYRIL AND ST. METHODIUS” UNIVERSITY OF VELIKO TARNOVO - UNIVERSITY PRESS

Problems of art and mass culture in the 21st century


Authors:
Adriana Hristova St. Cyril and St. Methodius University of Veliko Tarnovo, Bulgaria

Pages: 95-101
DOI: https://doi.org/10.54664/ORMO8437

Abstract:

The article questions the current role of art in society and in mass culture by referring to different contexts, philosophies and situations where its function has been redefined. The rapid penetration of technology, artificial intelligence, and social media has predetermined new positions of art in the global community, reevaluating the understanding, meaning and need for artistic practices where contemporary art struggles to reach wider audiences.

Keywords:

contemporary art, mass culture, popular culture, technology and art, role of contemporary art, audience and art, popular art, elitist art, mass consumption of art, decline of art.

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