Diogenes
“ST. CYRIL AND ST. METHODIUS” UNIVERSITY OF VELIKO TARNOVO - UNIVERSITY PRESS

Strategy of Sales


Authors:
Anatoliy Asenov Academy of Economics “D. A. Tsenov”, Bulgaria

Pages: 155-165
DOI: https://doi.org/10.54664/HQTS9196

Abstract:

Each organization operates in a particular market to make a profit. The company reports revenue in cases of sale of the goods or services produced. Sustainable business must be continuous and guaranteed by the sales lifecycle.This can help a business withstand the test of time, competitors, trends and market changes. Managers must be familiar with the business process and develop sales strategies and appropriate methods of action for the organization’s sales team.

Keywords:

management, strategy, marketing, organization’s sales

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