Varia: Programming and distribution of content of public broadcaster in Poland. Case study of TVP SA from 1992 to 2015


Weronika Świerczyńska-Głownia

Резюме:

The article is the result of many years’ studies in the functioning of the public service broadcaster in Poland, i.e. Telewizja Polska SA (TVP SA). The subject of the study is an analysis of two areas of operation of TVP SA: the process of change in programming, and distribution of the programme offerin the period from 1992 to 2015. The starting point of the analysis was the adoption of assumptions concerning the changes in the process of content distribution and the development of new programme forms and changes in the manner of consumption of the media (multi-screening).

Ключови думи:

programming, distribution, content, digitization, public broadcaster.

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